BBDO Guerrero • Crap 3 Program 2015
Problem
Make an ad/visual to:
How to promote demolishing of the DMCI Torre de Manila building?
How not to promote the demolishing of the DMCI Torre de Manlia building?
Digitally rendered with only using a mouse and final touches with pen tablet.
CONs: In favor of demolishing
Extracting a decaying old tooth. Rizal trying to remove the building on its own.
PROs: In favor of not demolishing the building.
Time only moves forward. Represented by a watch. As the hand swings, the building becomes clearer and clearer.